With an "epilogue" chapter turned into an "overture", a 12-hour live stream and with the closest collaborators of Alessandro Michele, the house's creative director, turned into campaign models. This

The mis-en-scene was a red-lit room when an aggregation of models, 21 to be exact, came dressed in straight jacket uniforms, some bare foot, and walked down a conveyor to open the Gucci SS20 show. Cl